Current eMessage > Product > July 2020

Product Spotlight

Web Self-Care has new upselling features

by Stacie Finken, Accounting Master Product Owner

MACC continues to make it easier to upsell your company’s products through our Web Self-Care system. This product, which links to your company’s website, has always offered the ability for end-users to upgrade their services, but an update made last month gives you more flexibility in how your services are displayed.

This flexibility is delivered through short codes and service groupings. Short codes allow you to easily include a user-friendly description of the services to which customers can upgrade. The description can match your marketing material or provide additional information. Previously the Web Self-Care descriptions matched the USP code descriptions in Customer Master, which is an option that remains available.

Web Self-Care’s second enhancement, service groupings, allow you to better organize and display your services. The enhancement makes it easy to create groups of internet, video, and telephone services. Combinations of services from different networks can also be created. The service groupings can be made available to only current customers, new customers, or both.

For complete details on these enhancements and information on additional improvements we have made to Web Self-Care, please review its Enhancement Summary on the Client Pages.

Not familiar with Web Self-Care?
With Web Self-Care, your customers are just a few clicks away from always being able to undertake most of the common reasons for calls or visits to your office. Customers can upgrade services, view statements, make payments, update contact information, report trouble, and more. New customers can also use Web Self-Care to subscribe to your services. Contact your MACC representative for more information.